Capitalizing your business is a full time endeavour.
Developing your business plan is the single most important step you can take toward your success. To maximize your potential to receive capital, it is vital that you develop a business plan that will guide your company and allow outsiders to picture where you are going and how you plan to get there.
Take great care in preparing your plan, it is the road map that will lead you where you want to go.
A business plan is a selling document.
It should demonstrate that a business can sell enough of its products or services to generate a profit and thus attract investors or lenders. The overall objective of a business plan is to sell the theory of the business to potential investors or lenders as well as to assist the entrepreneur in planning for all aspects of his or her growing business.